BEAN BABY
Injecting some cheekiness into your wardrobe with a dash of fun and unwavering personality, Bean Baby is the hot, devilishly good brand rapidly on the rise.
“My ongoing fascination for the taboo and the provocative has been a lot of fun to explore through Bean Baby”
Tell us a bit about your creative journey to finding Bean Baby.
Bean Baby is now about four months old and was absolutely a ‘happy accident!’. It’s so far been a very organic process. It initially began with designing pieces for myself that I couldn’t find elsewhere so it felt like a natural extension of me.
There are lot of cheeky and provocative undertones in what I do — whether its the devil horns, or the balaclavas, both of which feel a bit subversive.
There are lot of cheeky and provocative undertones in what I do — whether its the devil horns, or the balaclavas, both of which feel a bit subversive.
Where do you source your inspiration for Bean Baby pieces?
Exploring my personality through the designs has been a lot of fun. I’m typically drawn to things that feel somewhat taboo, or provocative. It’s about injecting fun and playfulness into the everyday. These have endedup being recurring themes throughout my life and so have translated into my work too.
Your designs have been worn by the likes of Slowthai and Beabadoobee. How does it feel to see such influential individuals wear your designs?
It’s really nice to see and i enjoy the recognition from creative people. Slowthai reached out when i’d just started Bean Baby, which was nice reassurance for someone like myself who has relentless imposter syndrome.
Honestly, i’m equally gassed when anyone purchases one of my pieces, shows their interest or supports the brand.
Honestly, i’m equally gassed when anyone purchases one of my pieces, shows their interest or supports the brand.
“Growing a network of creative people through this business has been one of the best things about it”
For our shoot we shot some of the Bean Baby 69 tank tops. Do you think clothing is something you want to continue to branch out to?
I don’t have a clear journey laid out for Bean Baby as far as what i want to explore. I will always continue to experiment and make things that make me feel good, whether accessories or clothing. It’s about continuing to grow the brand in a way that feels organic, as i’m aware of pacing myself and keeping the business sustainable.
How important is collaboration to you?
Collaboration is so crucial to what i do. Its one of the most valuable tools for any creative person. Whether your creating something new or to refining whatever you’re working on, input from other creative minds is invaluable.
All of my favourite pieces of work have been down to the team involved.
Finally, what does the future hold in store for Bean Baby?
There are really no bounds! As long as i continue to root the business in what feels right to me then i’ll be happy with wherever it goes. Continuing to experiment and create interesting pieces that carry that notion of cheekiness is important to me. At the moment i’m working on lots of exciting things including some silk scarves and bonnets. I’m really excited to see what the future holds for Bean Baby!
You can find more from Bean Baby via ︎ ︎
Hear more from Jody Evans and Evie Stothert here
Photography ︎jdyevans
Styling ︎eviestothert
MakeUp ︎kmini.mua
Models ︎morgan.eve.russell
︎velvet4sian ︎beatrizcapitule
Hear more from Jody Evans and Evie Stothert here
Photography ︎jdyevans
Styling ︎eviestothert
MakeUp ︎kmini.mua
Models ︎morgan.eve.russell
︎velvet4sian ︎beatrizcapitule